Chokuegambo is a non-profit organization that offers products made according to the processes of slow design and upcycling. The creations are made from industrial waste and bulky households with respect for the environment.
The project consisted in the integration of recycled objects in colorful and graphic universes to give them a “fashionable” effect. Indeed, the smooth graphic universe embracing the forms puts the recycled objects in value.
The creation of a new brand image had the effect of increasing the activity of chokuegambo which afterwards became Restore a store chain speacialise in slow design and upcycling.